// Create University add_action('wp_ajax_pp_create_university', function(){ check_ajax_referer('pp_nonce','nonce'); global $wpdb; $name = sanitize_text_field($_POST['name']); $tbl = $wpdb->prefix.'pp_universities'; $wpdb->insert($tbl,['name'=>$name,'slug'=>sanitize_title($name),'shortcode'=>pp_generate_shortcode('U',$wpdb->insert_id)]); wp_send_json_success(); }); // Create Department add_action('wp_ajax_pp_create_department', function(){ check_ajax_referer('pp_nonce','nonce'); global $wpdb; $name = sanitize_text_field($_POST['name']); $uni_id = intval($_POST['uni_id']); $tbl = $wpdb->prefix.'pp_departments'; $wpdb->insert($tbl,['name'=>$name,'slug'=>sanitize_title($name),'shortcode'=>pp_generate_shortcode('D',$wpdb->insert_id),'university_id'=>$uni_id]); wp_send_json_success(); }); // Create Branch add_action('wp_ajax_pp_create_branch', function(){ check_ajax_referer('pp_nonce','nonce'); global $wpdb; $name = sanitize_text_field($_POST['name']); $dept_id = intval($_POST['dept_id']); $tbl = $wpdb->prefix.'pp_branches'; $wpdb->insert($tbl,['name'=>$name,'slug'=>sanitize_title($name),'shortcode'=>pp_generate_shortcode('B',$wpdb->insert_id),'department_id'=>$dept_id]); wp_send_json_success(); }); SEO - Amit Patel

SEO

What is Anchor Text? Types and Uses in SEO

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Anchor Text वह क्लिक करने योग्य (clickable) words/text होता है जो किसी लिंक (hyperlink) में दिखाई देता है।👉 सरल भाषा में: जब आप किसी text पर क्लिक करके दूसरी वेबसाइट या पेज पर जाते हैं, तो वह text Anchor Text कहलाता है। Example: <a href=”https://amitpatel.in/SEO-in-varanasi”>SEO in Varanasi</a>यहाँ “SEO in Varanasi” Anchor Text है। 1. Branded … Read more

Ranking a website — Especially on Google—comes down to Three core pillars:

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SEO

1. Technical SEO (Foundation) If your site has technical issues, even great content won’t rank well. 2. Keyword Research & Strategy Find what your audience is actually searching for. 3. On-Page SEO Make your content easy for both users and search engines to understand. 4. High-Quality Content Google’s algorithm rewards content that is: 5. Off-Page … Read more

How To Check Spammy Backlinks

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There are many tools to check backlinks, like Semrush, Ahrefs, Moz, Ubersuggest, etc. Each of these tools calculates the spam score differently. However, here we will focus on Semrush and explain how to find spam backlinks using this tool. Step-1: After opening Semrush, you need to go to the Backlink Audit section. Step 2: After clicking … Read more

On-Page SEO Check List

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In 2025, digital competition is even tougher, and getting top rankings on search engines is harder than before. In this situation, on-page SEO is very important for your website’s success. With the right on-page SEO, you can not only rank higher but also give a better experience to your users. This “On-Page SEO Checklist 2025” … Read more

Working Concept of Programmatic SEO

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Before you start using programmatic SEO, it’s important to understand a few basic parts of how it works. Let’s break it down in a simple way with a new example. Head Terms and Modifiers Combining the head term with modifiers makes the complete keyword. A head term is the main part of a keyword — … Read more

Programmatic SEO

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Programmatic SEO (or pSEO) is a smart way to create many website pages quickly. Each page targets a different keyword that people are searching for — usually ones with low competition. These pages can then show up in Google search and bring free, organic traffic to your website. Even though this method has been around … Read more